30 Ways to Increase Conversions on Your Website
Welcome to the new year! We all have big plans and goals for our businesses moving forward into 2020. In order to start increasing revenue we need to look at how our ad dollars are spent, where online traffic is directed and how we are converting that traffic into customers. Typically this starts with your […]
Why Having Great Online Business Ratings Will Help Your Company Succeed
Did you know that fully 90% of customers read online reviews before visiting a company — either online or at a brick-and-mortar location? What’s even more sobering, a whopping 84% of people trust business ratings they find on the internet as much as they would a personal recommendation. Online reviews do more than just provide […]
How to Recover From a Google Penguin Penalty
The royal penguin’s diet is made up of mainly fish. However, the Google Penguin penalty eats fishy links. The much-talked-about Penguin penalty has changed the world of link-building and digital PR as we know it. This is something you now need to take as seriously as your on-page SEO tactics. Did the Penguin Penalty take […]
The Advantages of Using Local Directories For Your Business
Have you ever wondered if it’s worth it to list your business in local directories? Business listings may not seem as relevant as they were in the days of white pages and yellow pages listings. The thing to remember is that even though the technology has changed, the concept is still the same. It just […]
Benefits of Using Business Listing Websites
Back in the day, any business worth its salt was listed in the Yellow Pages or local equivalent. Times may have changed, but the need for these services haven’t. Business listing websites may have just modernized an old-fashioned concept, but they can have major benefits for your business. Read on as we guide you through […]
6 Reasons Why Your Business Needs Professional SEO Services
Marketing budgets are going up as even small businesses are now spending an average of $75,000 a year on digital campaigns. This is a significant budget item for a number of businesses, meaning that they want to know that they’re going to get a return on their investment. That’s why an increasing number of businesses […]
What to Look for in the Best Business Review Sites
84% of people trust an online review as much as they’d trust a personal recommendation. And 90% of consumers read online reviews before they make a purchasing decision. Business owners need to rely on getting reviews and testimonials if they want to increase their business. But it’s not just about having reviews on your own […]
5 Golden Rules for Building PR Backlinks
Did you know Press Releases (PR) can help you obtain press release backlinks from high-authority domains? If you’ve heard a little bit about PR’s before, but don’t know how to use them to generate PR backlinks, stick around. I’m going to reveal the 5 golden rules you need to focus on if you are going […]
Your Backlink Audit Checklist for 2018
With the average small business now devoting 35% of their marketing budget to digital marketing, the value of SEO and backlinks is at a premium. If you’re devoting resources and budget dollars to digital marketing, you need to constantly make sure your investments are paying off. Running a well-organized backlink audit will ensure you’re getting […]
8 Reasons Why Your Business Could Benefit from Expert SEO Services
The Internet is by far one of the most important tools that your company can invest time and money in. It not only serves as a way to promote your brand to hundreds of thousands of potential customers, it’s also an avenue you can use to interact with them. But, you need to have a […]